Basic
€549
1–2 days
sGTM + GA4
For small businesses starting with paid traffic and wanting a solid measurement base from day one.
- Server container in Cloud Run
- Your own subdomain
- GA4 client through the server
- Testing and handover
Server-Side GTM
Server-Side GTM that keeps tracking when the browser blocks it
We set up server-side tracking on your own subdomain. GA4, Meta CAPI and Google Ads receive data straight from your server — more accurate conversions, longer cookies, less data loss.
What we set up
- Server-Side GTM container and hosting (Google Cloud Run)
- Your own subdomain (e.g. sgtm.yourdomain.ee) for cookies
- GA4 events sent server-to-server
- Meta Conversions API via the server
- Google Ads Enhanced Conversions
- Data enrichment and filtering before sending
Packages
Standard
€949
2–3 days
sGTM + GA4 + Meta
For growing companies running a few channels and needing a clear picture from each source.
- Everything in Basic
- Meta CAPI via the server
- Event-ID deduplication
- Google Ads Enhanced Conversions
Premium
€1490
3–5 days
sGTM for e-commerce
For online stores and agencies where every conversion has to come back into the data and pay off.
- Everything in Standard
- Full e-commerce measurement
- Looker Studio report
- 60 days of support
Frequently asked questions
What is Server-Side GTM and how does it work?
Server-Side GTM is an additional server container running on your own subdomain (e.g. ss.yoursite.com). The website sends data to this server, which in turn forwards it to Google Analytics, Meta, Google Ads etc. — the server controls what leaves.
Why is Server-Side measurement needed?
Three main reasons: 1) ad blockers don't see requests from your own domain — data is preserved; 2) you can clean and enrich data before sending (e.g. add product categories); 3) better privacy control — you decide what leaves to Google.
Does Server-Side bypass ad blockers?
Yes, in most cases. Because requests go from your subdomain (not googletagmanager.com etc.), blockers don't separate them from third-party requests. Real data loss with Server-Side drops from 30–40% to 5–10%.
What does Server-Side GTM cost (Cloud Run expenses)?
On Google Cloud Run, typical cost for a small-medium site is €10–30 per month. Larger stores may reach €50–100. Setup cost is included in the Premium package.
Do I need to use my own domain for Server-Side?
Yes, the subdomain is Server-Side's advantage. We set up ss.yoursite.com or analytics.yoursite.com for you. This requires adding a DNS record at your domain. We help arrange this together with your DNS provider.
Does Server-Side work together with GA4 and Meta Pixel?
Yes, this is the standard usage. The server container receives events from the site and forwards them to GA4, Meta CAPI, Google Ads, TikTok Pixel — all from one server-side point, with deduplication.